We match the right cause with the right partners to create powerful campaigns that inspire action and improve lives. Every company is different, and so is every partnership. See how partners integrate social impact on their platforms.

Fight the Virus. Fight the Bias
Combatting Anti-Asian Discrimination Fueled by the COVID-19 Pandemic
Seizing the Awkward with Dentsu International and VidMob
A social creative optimization case study
Ad Council Partners with Octopus Interactive to Bring Awareness to Pet Adoption Inside of Uber and Lyft Vehicles
A Shelter Pets Case Study
End Family Fire with Xandr
Ad Council Targets Accidental Gun Violence in the Home with Addressable TV through Xandr
Ask Alexa
Ad Council Develops Alexa Skill to Save Food In The US
Kindness Is Key
Ad Council and Square Enix form Groundbreaking Partnership Against Bullying
Ad Council Teams Up With Viacom & Facing Addiction to Fight Stigma
Let’s do Lunch®
Ad Council Teams Up With Facebook & T Brand Studio To Drive Volunteer Sign-Ups for Meals on Wheels
Reimagining Food
Ad Council & NRDC Partner With Pinterest to Save The Food
Plugged In
Ad Council Plugs Into Pluto TV to Reach Engaged TV Audience
Save The Food
Ad Council + Food Network Step Up to The Plate
Meet John Smith
How Facebook & The AD Council Used One of The Most Common Names In America to Celebrate Diversity
Hungry to Help
Ad Council & Facebook Bring Attention to Summer Hunger